What We Can Create for You

Packaging plays a crucial role in the marketing strategy of luxury and high-end consumer products.

Luxury brands understand the importance of creating a remarkable first and lasting impression by highlighting the product in high-end rigid setup boxes. These boxes, as well as high-quality folding boxes, are key elements in projecting a luxurious image with their aesthetic and versatile designs while at the same time providing sturdy protection.

Our creative technical team produces exceptional, comprehensive packaging solutions for a wide range of industries, including cosmetics, health and beauty, perfumes, electronics, wine/spirits, holiday gift packages, brand influencers, and much more. Some style examples are below:

Luxury Custom Boxes and Packaging - Printing Options

Packaging is a critical component of the marketing of luxury items. A strategic plan for packaging is essential to the process of communicating to prospective customers that the product and brand are different from all others. A product’s packaging has the specific purpose of expressing what the product stands for and what it means to the customer.

Pro Packaging offers an enormous variety of luxury custom packaging options to create every design imaginable.

Window options are available in all materials, shapes, and sizes.
Custom luxury label design highlights the descriptive features of the product.
Offset printing brings high resolution and extraordinarily sharp graphics.
Embossing and debossing are processes of raising or recessing specific images or characters for the purpose of directing attention to a logo or other important feature.
Raised 3D UV sculpts coating into 3D shapes for an enhanced visual and tactile presentation and raised 3D foil stamping sculpts foil into 3D shapes to offer a uniquely luxurious touch.
Silkscreen printing applies a silk mesh and stencils to create inked images.
Cold/hot foil stamping highlights images through the use of metallic foil on the package surface.
Holographic and prismatic imaging imprint truly uniqueness and creativity to images and characters onto the package.

There exists a myriad of options for the package surface.

Glitter coating and metallic flake coating can be applied in any color and to specified coarseness.
Aqueous coating is a water-based protective coating with options for gloss or matte finishes.
High gloss UV-sealed coating yields a water-like glossy finish that intensifies colors and adds protection to the surface of the package.
Reticulated UV coating enhances tactile dimension to graphics through the implementation of a variety of patterns in the surface coating.
Soft-touch coating enhances overall aesthetic appeal with a soft rose petal feel and texture.

Packaging can truly stand out with unique closures such as ribbon ties, magnetic and velcro closures, and even hardware. Seals can be embossed for a unique and custom design. Printed sleeves can be added to provide additional consumer information or other graphics. Even video display panels that are activated when the box is opened are available for the ultimate customization. Read more for a full list of our printing and coating processes that can accommodate almost any design.

Our Printing and coating Options

Aqueous Coating: water-based protective coating with either a gloss or matte finish.
Cold Foil Printing: uses metallic foil to print on a substrate surface.
Debossing: imprints recessed images and/or characters onto the packaging surface.
Embossing: creates raised images and/or characters on a packaging surface.
Glitter Coating: contains glitter in an assortment of colors and coarseness.
High-Gloss UV Coating: UV-sealed coating provides a clear “water” glossy finish that intensifies colors and protects the material.
Holographic and Prismatic Imaging: imprints prismatic and 3D images and characters onto a substrate.
Hot Foil Stamping: Foil in a wide variety of colors and hues is heat-stamped onto the packaging surface creating a luxurious look.
Matte or “Satin” UV Coating: UV-sealed coating with a smooth or matte finish to protect the surface and add extra highlight/contrast to your graphics.
Metallic Flake Coating: contains small metallic flakes in a range of colors and coarseness.
Offset Printing: provides high quality and fine resolution to your graphics.
Polypropylene Film Lamination: clear protective film with either a gloss or matte finish laminated over the entire surface to protect printed surface from fingerprints and edge cracking.
Raised 3D UV Printing: sculpts coating into 3D shapes for visual and tactile enhancement.
Raised 3D Foil Stamping: sculpts foil into 3D shapes for added luxurious feel.
Reticulated UV Coating: creates a variety of patterns in the coating itself to provide and add tactile dimension to your graphics.
Serialization: (for premium, limited-edition offerings) prints unique identifying serial information on each package.
Silkscreen Printing: employs a silk mesh and stencils to create an inked image.
Soft-Touch Coating: provides a soft, rose petal feel for an appealing texture.

Along with our superior box designs and finishing options, we offer other customization options, such as:

Unique Closures (Ribbon Ties, Magnetic Closures, Velcro, Hardware)
Printed Sleeves to Provide Additional Creative Graphics and Consumer Information
Ribbon Pulls for Form, Function, and Aesthetics
Video Display Panels (activated when a box is opened to display your message)
Window Options in a Variety of Materials, Shapes, and Sizes
Embossed Seals for the Ultimate Custom Look

Interior Design and Material Options

The presentation of an item can be greatly enhanced by the design of the interior of the package. In fact, the interior design of a package is every bit as important as the outside. The initial visualization of the product is a make-or-break moment and can be enhanced immeasurably through an interior design that compliments the item’s most important features. Moreover, the luxury items can receive heightened protection through consideration of the interior design of the package.

The artistic design of the luxury item can be brought out by-products such as high-end foam that has a soft and velvety feel and is available in a wide selection of colors. The foam adds a warm and comforting touch while providing optimal support and cushioning for the item. Molded pulp is the recycled pulp that is molded to custom-fit the product and provides an even greater degree of protection. Additional options include recyclable clear PET packaging featuring vacuum-formed trays that sturdily secure products as well as printed overlays that are positioned over PET trays or foam inserts and are printed or coated to complement the interior and exterior design of the package.

We are also proud to offer eco-friendly options such as recycled board, biodegradable lamination, recyclable film lamination, soy-based inks, and aqueous coatings.

The interior of a box is as important as the exterior. That’s why we have these internal design and material options:

High-end Foam: soft, luxurious, velvet to the touch, in a variety of colors, foam adds that special touch while provided excellent cushioning and insulation.
Molded Pulp: recycled pulp custom-designed to fit the contours of your product in a natural or smooth finish.
Recyclable PET Clear Packaging Material: vacuum formed trays providing sturdy and aesthetic support to secure your products inside your packaging.
Printed Overlays: positioned over PET Trays or foam inserts, printed and coated to complement your box graphics.

We’re also proud of our eco-friendly choices, such as:

Luxury Custom Boxes Make the Package Part of the Experience

In a competitive marketplace, packaging defines a product in so many ways. Packaging is not merely the placement of a product in a box, but an opportunity to make a definitive impression on a prospective customer. Luxury package design entails making the package part of the purchasing experience. Thoughtfully designed luxury custom packaging makes your product the centerpiece of the presentation and demonstrates to customers that you went that extra mile in the creation of your product.

Brand Value is Established and Enhanced Through Luxury Custom Packaging

Consistency in packaging design is integral to brand recognition. A brand identity is lifelong and ideally should never be changed. Brands that have frequently altered their logos and overall design have often faltered. For this reason, a product’s custom luxury package design may be a singular opportunity. A high quality and consistent brand image will spark consumer interest and will maintain credibility over the long haul.

Choose Pro Packaging for your Custom Luxury Package Design

Pro Packaging will put in the effort to create a thoughtful and detailed visual presentation of your product. We will thoroughly learn about your product and explore distinctive designs that best resonate with your brand. We will study the market for your brand and suggest designs for long-term consumer interest. Our talented team will be with you from the initial consultation to the final production, working together, and sharing our expertise throughout every step of our creative journey. We will implement our knowledge, state-of-the-art products, and innovative designs to enhance the appeal of every aspect of your product.

949.759.1446

info@propkg.com

2549 Eastbluff Dr. #482, Newport Beach, CA 92660